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Most Japanese manufactures and makers are designing and developing the products for Japanese ladies. To become successful business in Japanese market, we strongly recommend you to target the lady’s market of Japan.

Collaboration is a way of bringing the skills and experience of your business together with those of another complementary business Japanese partner that has a similar customer base to yours. By joining forces you can raise awareness of your brand with customers in Japan.

If you have already established a successful business in your local market, one option for expansion is to set up shop in Japan. This needs to be carefully considered but we can assist to open the first shop for you in good location and with a good partner.

Another option for Japanese market with a proven business model is franchising.
Effectively, your Japanese franchisee takes on the risk of setting up in a different location in Japan, but you still have to put in the hard work to manage your franchises and it needs to be a business model that can work in multiple locations in Japan. We will be able to provide a possible franchisee company for you.

One option available is to license your product to Japanese company. This is where a Japanese company takes over the responsibility for producing and distributing the products. But they take the share of the profits and pay your royalties. Some entrepreneurs have made successful businesses from licensing such things as designs, games and software, leaving them more time to come up with new products.

If people in Japan are already buying from you, you potentially increase the cost of their purchases and improve customer loyalty by offering them something else they might need. This could involve selling a related products or service from a third party or from you which you make commission on, or you could put your skills to use producing something that fills a gap in Japanese market called cross-selling.

This could be selling in Japanese market to completely different type of customer. Whichever new market you choose to enter in different country, one thing is for sure – you must do your research first.
Please don’t expect that Japanese will behave just the same as customers in your existing market. Understand Japanese wants and needs and then develop a relevant products or service that satisfies Japanese customers by you.

Japanese Yen is weakened recently so it may have a little difficulty for Japanese companies to import your products into Japan but Japan is import oriented country buying products from overseas market. Japan is not big country but still have a buying power. You should consider how you can sell your products to Japanese buyers with different business model.

The web offers the owners of small and medium sized business a cost effective way of diversifying.
Option include selling products online to increase your reach to customers in Japan or taking your existing products and delivering it online, making it available to customers in Japan.

This is a big strategic risk for small business because of the amount of time, money and legal complexities usually involved in acquiring another company, but if done successfully it guarantees an increased market share and can create accelerated growth of your business.

Above are expanding your business in Japanese market for your reference. You must seek good advice from professionals and other business owners before making a decision but you can use our source and network connections to investigate the market in Japan and help to make a decision to grow your business with our support.